Jules love

Jules Love is the co-founder of Spark AI and one of BIMA’s 100 most influential people in digital and tech (2025).

A former strategist and creative, he studied Applied Generative AI at MIT, teaches AI strategy at Oxford University’s Saïd Business School, and speaks on global stages from SXSW to the AI Summit.

Jules has a long career in the creative industries including running a highly successful commercial photography business. He is also very experienced management consultant specialising in organisation design for creative functions.

Jules is a guest lecturer on the Oxford University Business School’s ‘AI in Business’ programme, he studied ‘Applied Generative AI’ at MIT and believes AI allows us to create things that were once in our wildest dreams.

He started his career as a strategy consultant at Accenture and Q5 working with leading blue chip firms including The Guardian, The Times and Sunday Times, the BBC, BT and Sainsbury’s.

He then began 15 years as an award-winning advertising photographer and film maker working for some of the world’s biggest brands including Canon, Samsung, Google, Unilever, and Hilton.

Jules masterminded Spark’s AI Accelerator — A 3-month adoption programme to transform your agency with AI.

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